Most traditional marketing tools and content that large brands and services providers use are designed to fail right at the start:
Harmony Health is creating an engagement platform that leverages existing apps on member devices—SMS and simplifies the engagement to a conversational, insightful, and intelligently reactive experience between community officers and the members they care for/serve.
Community-based Organization officers have earned the trust of their community members and at-risk people whose needs are many and change with time. Using our white-label SMS messaging platform, community officers are able to send out messages to all their members, and gain insights into each member’s unique needs—from rental assistance to food security to job assistance and health/medical conditions.
Technology gives us the ability to reach out to individuals in new ways—building context, understanding needs in real-time, and coordinating support in a seamless manner. Harmony Health engagement platform channels trusted messaging to divine member needs in their time of request, understand underlying situations, and inclusively build a support structure that can cater to their said and unsaid needs.
Today’s America is vast and diverse—languages, cultures, communities all influence the experience, engagement, and enablement in services delivery and consumption. When CBO officers send out messages in a diverse range of languages, the Harmony Health platform can interpret responses from those native language responses, apply machine learning to understand the context and need, and automate the right kind of response, appointment, or care delivery coordination.